Tuesday, October 12, 2010

Extreme Makeover: BAND EDITION


Are you a musician, band member, DJ, or producer? If so, do you need some world-class promotional images to take you straight to the top?  Of course you do.

Well, you're in luck-- I'm giving away a package worth over $2000 in the very near future. All you gotta do to enter is post a picture on my Facebook fan page wall by October 24th at midnight.

Complete contest details, along with several examples of my work are here:  http://bit.ly/freephotoshoot

Good luck!









Wednesday, September 29, 2010

Before & After, Episode 17

Here’s another great example of the sheer power of Photoshop, and a case where a little bit of forward thinking on my part really paid dividends once the shooting was complete.  If you’re a regular reader of my blog, then you already know that when I’m commissioned to produce promo images for a band, I almost always shoot each band member separately in the studio.  It allows me to work within the confines of my relatively small studio space, and affords me much greater latitude in post-production.  But here’s a case where I took things a step further….

LIGHTING
When I was originally planning this shot, I decided that it might look really nice if there were a gorgeous sunset behind the band, and I knew I could accomplish this later in Photoshop with a reasonable amount of effort.  However, I also knew that folks with sunsets at their backs tend to have an orange “rim light” that appears along the edges of their clothing and hair, and this, on the other hand, is *extremely* difficult to simulate in Photoshop.  So I knew that I’d have to find some way to produce an orange rim light around each person in order for the final composite to be believable.  As you’ll see from the “before” shots, I accomplished this by placing a strobe behind each person….but the key is that I placed a full CTO gel onto each strobe to color the light orange.  If you look closely, you can see that this does in fact give the resulting light the appearance of a sunset.

POST-PRODUCTION
Using Photoshop CS5’s new Refine Edge tool (which, by the way, is an absolute godsend for digital compositors— I hardly ever have to rely on channel masks anymore), I extracted each band member from their respective original shot, and placed them all into a new blank document.  I then dropped in a new sky with a nice glowing sunset, and proceeded to really increase the light intensity in the sun area by applying a Levels adjustment with a radial gradient mask.  I also increased the lightness levels along the sides of the two band members’ faces who are standing right in front of the sun.  Next I added an artificial lens flare to really drive home the effect.  I also had to add a couple of shadows, since band members standing that close to one another would undoubtedly cast a shadow on the adjacent person.  I dropped the exposure of the bottom quarter of the image to draw the viewer's eyes upward where they need to be.  There were LOTS of local contrast adjustments along with the usual dodging and burning, and finally I introduced a slight orange color cast to the entire image with a warming photo filter.


Here are the before shots. Notice the light stand on the floor behind each band member (with the full CTO gel, as previously discussed).

individual band members




And here is the final composite, complete with all of the adjustments mentioned above:

Tampa band promo glorysound

Your comments—good, bad, or indifferent—are always deeply appreciated.  And of course don’t forget to Like/Share!










Thursday, September 16, 2010

How To Create a "Share Us" Tab on Your Facebook Fan Page

Ever since being featured in Mari Smith and Michael Stelzner's webinar, "9 Companies Doing Facebook Right (And What You Need to Know)", I've seen a surge of activity on my Facebook fan page, and most new fans seem to be particularly interested in how I created my "Share Us!" tab.  So in lieu of sending PMs to each person who asks for help (which is what I've been doing thus far), I decided to go ahead and post my entire FBML code here for all the world to see. 

As I mentioned in my recent interview on the Composure Marketing Blog (be sure to check that out if you're interested in learning about the social media strategies I've used to grow nearly 1500 fans on my Facebook page), I'm not a web developer by trade.  And since Facebook is constantly changing the way FBML and fan pages work, my code generally needs to be "touched up" fairly regularly.  With that said, below is the way my code looks at the time of this writing.

Before we jump right in, however, there are a couple of key points worth mentioning.  First off, you'll need to generate a custom/alias URL that points to your fan page's main address, because using anything with "facebook.com" in it will will yield errors when folks actually try to use your Share tab (it has something to do with the fact that Facebook's domain has been blacklisted by anti-spam companies).  I used http://bit.ly to create my alias, but feel free to use whichever service you prefer.  Once you've done that, just plug in your custom URL wherever you see "YOUR PAGE ADDRESS" below, paying special attention to the quotes (don't add any or take any away from what's already there).  And of course replace anything else in RED letters with your own info.  Here's the code I currently have on my "Share Us!" tab:

<fb:request-form
method="post"
action="YOUR PAGE ADDRESS"
type="YOUR PAGE NAME"
invite="true"
content= 'TEXT FOR THE TOP OF YOUR INVITE BOX <fb:req-choice url="YOUR PAGE ADDRESS" label="TEXT LABEL FOR THE
SEND BUTTON-- e.g. GO or SEND
" />'
<fb:multi-friend-selector
actiontext="What you want the invitation to say-- e.g. Check out my super-awesome page"
cols="3"
max="8"
import_external_friends="false">
</fb:request-form>

Naturally, in order to be able to use the above code, you'll need to have the Static FBML application installed on your page.  Check out this great Custom Landing Page tutorial on Mari Smith's blog if you need help.  Alternatively, a quick Google search for "install Static FBML" will yield plenty of step-by-step tutorials as well.  It's really not very difficult at all....just a few steps.

Please click "Like" and leave a comment below if you found this code helpful, or if you have any additional questions about the methods I used to design my page. Thanks!








Tuesday, August 31, 2010

Before & After, Episode 16

Being that I was a recording artist and aspiring rock star in a past life, I have a special place in my heart for shooting promo images of musically-gifted people.  Although this certainly wasn't my typical band promo shoot (because my subjects weren't rock-n-rollers this time around, but rather internationally recognized DJs/producers Viro and Rob Analyze), the basic premise was still the same-- create some visually engaging images of the highest quality (suitable for worldwide distribution) that really capture their style and personality.  Basically, these guys were looking for CD cover & liner notes shots, as well as a few images to include in marketing materials and on websites.

For the shot below, I used a 3-light setup-- two on either side as rim lights/kickers (as you can see from the "before" image), and a beauty dish up front as key.  The kickers were fitted with barn doors and 30° grids, and the beauty dish also had a 30° grid on it.  I'll be adding stripboxes to my lighting rig in the near future, which will provide much more even illumination on the sides of my subjects, but that's a topic for another post.

I had my subject probably 12-14 feet from the background to control spill and ensure that the light falloff from my strobes would keep it solid black.  I used a black shower curtain (yes, you read that right!) because it was handy, and because I was really only concerned about keeping his head/hair surrounded by blackness-- I knew that the rest of him would be quite easy to extract later in post, but hair is always much more challenging if the background isn't solid.

Speaking of post, once I got my subject cut out, I began applying the special effects.  The background was simply a pure black layer onto which I drew a tic-tac-toe pattern with the brush tool and applied a radial blur.  I then colorized it green & beige with a Hue/Saturation layer.  For the particle effects, I used several different splatter brushes, sampling the color from the edge of his skin/clothing.  I also used those same brushes to apply a mask along the edge, which provides the "disintegration" effect.  Lastly, I really amped up the contrast with LOTS of dodging/burning to polish everything off.

To see the before & after, just move your mouse pointer over the image for a few seconds until it changes.  Then you can switch them back and forth as much as you like.

ROLLOVER IMAGE
Tampa band musician dj promo
For further examples of my work, including high school senior pictures, baby & family portraits, and fashion & glamour, please visit my website at http://RussRobinsonPhotography.com

VERY interested in hearing everyone's feedback on this one, because I really pushed the envelope and took some major risks here. Fortunately the client loved it, but what do YOU think? Please sound off below, and be sure to Like/Share!









Sunday, August 29, 2010

Pic-A-Week, Episode 5

As many of you know, I've been super-busy over the past few weeks with a newborn at home.  However, I've managed to get some editing done in the wee hours of the morning on several occasions, so here's the fruits of my labor.  Enjoy!
 Newborn baby pose on arms
Newborn baby in bear outfit cocoon hat
Newborn baby in fetal position black and white
Newborn baby in colorful elf hat
Newborn baby with teddy bear black and white
Newborn baby in cocoon & cute pose
fashion glamour model pose black and white fashion glamour beauty model
fashion glamour beauty model texture background
male model musician producer dj male model musician producer dj
male model musician producer dj album cover
male model musician producer dj cd liner notes
Questions?  Comments?  Sound off below, and don’t forget to Like/Share!








Thursday, August 12, 2010

Before & After, Episode 15 | WESLEY CHAPEL FASHION & GLAMOUR

For this episode, we’ll be looking at a fashion/glamour image that I grabbed last week.  It’s worth mentioning that I almost always break out my heavy-duty fan for these sorts of occasions, because making a model’s hair fly all around really tends to convey a sense of excitement and movement, which in turn makes for much more interesting images (that’s why this technique is so common in the industry).  Anyway, on this particular occasion, I wasn’t all that happy with what the fan was giving me, and I wanted to really push the envelope.  So my makeup artist had this nifty idea to really kick things up a notch…

I had two people, one on each side of the model, grab a couple handfuls of hair.  On my count, both of them tossed the hair straight up into the air, and I simultaneously pressed the shutter.  It only took us a couple of tries to get “the shot”, and we were all super-thrilled with the result.

When I pulled the image into Photoshop, I began to notice that there was quite a bit more hair on the right side (the model’s left) than the other.  This isn’t necessarily a bad thing, but I just felt like it would give the image a better sense of balance if the hair was a little more even.  So I started looking through a few of the other shots, paying special attention to the way the hair was flying, and to see if I could find one to “borrow” a few stray locks from.  Once I found what I was looking for, I seamlessly blended it into the original shot, and voila!

To see the before & after, just move your mouse pointer over the image for a few seconds until it changes.  Then you can switch them back and forth as much as you like.


Tampa Fashion Glamour Model
For further examples of my work, including high school senior pictures, baby & family portraits, and fashion & glamour, please visit my website at http://RussRobinsonPhotography.com


If you “Like” this, you know where to click……..and comments are much appreciated too!  =)








Saturday, July 31, 2010

Pic-A-Week, Episode 4

I’ve been extremely busy lately preparing for the arrival of the newest addition to my family.  She will be here any day now, so it's been quite hectic around my house, to say the least!

Of course I’ve managed to squeeze a few photo shoots in since my last update, and because I’ve been extremely delinquent in updating my blog, I’d like to use this post to sort of play “catch up”.

You'll notice several maternity shots below, which collectively represent a fairly groundbreaking step for me, since I've never actually done maternity photography before.  And as you'll see in the very last shot, I took full advantage of the fact that I had not one but TWO mommies-to-be at my studio on the same day!  How often does THAT happen?

Anyway, enjoy, and please share your comments/reactions below.  I absolutely *love* hearing your feedback!

Young girl running wild and free (from a recent family shoot)
Father and son share a tender moment (from a recent family shoot)
Portrait of a cute young boy (from a recent family shoot)
Gorgeous female model (from a recent fashion & glamour shoot)
Gorgeous female model (from a recent fashion & glamour shoot)
Gorgeous female model (from a recent fashion & glamour shoot)
Maternity portrait of my wife
Maternity portrait of my wife
Maternity portrait of my wife and I
Maternity portrait of a recent client
Maternity portrait of a young mother-to-be and her son
Dramatic maternity portrait of a recent client, similar to the one I did of my wife
Maternity portrait of a recent client and her husband
Dual maternity portrait - my wife (left) and a recent client (right)









Monday, July 5, 2010

Band Promo Shoot With Adalee | WESLEY CHAPEL SENIOR PICTURES

As I mentioned in a previous post on shooting band promos, my studio isn’t quite large enough to accommodate several people at once.  So when a local Christian rock band called Adalee (which consists of 5 members- all of whom go to my church) approached me about shooting their promo, I immediately began thinking along the lines of digital compositing.  If you’re not a regular reader of my blog and aren’t quite familiar with that term, it basically means taking individual shots of each member and then later combining them together in Photoshop.

This is my favorite method of producing band/group shots, because it allows me the freedom to select the best individual poses for each member.  When they're all blended together into a seamless composite, it appears as if the stars just aligned perfectly and everyone gave you the ideal expression and pose simultaneously, and in the same frame.  I gotta tell ya, it sure beats shooting for hours and hoping for this sort of thing to happen organically (believe me-- I've been there!).

Anyway, here are the 5 original unedited shots:

ZH3A8310 ZH3A8329 ZH3A8335 ZH3A8332 ZH3A8297

In order to make the composite look believable and not scream “PHOTOSHOPPED”, I had to completely replace the background, because as you can see from the above photos, there are some major differences in the lightness levels from one shot to the next.  So I basically created a nice, smooth gray background from scratch in Photoshop using the radial gradient tool. To put the finishing touches on the image, I darkened the bottom half to draw the viewer’s eye more toward their faces, where the focus really oughtta be.  Here’s the final result:

For further examples of my work, including high school senior pictures, baby & family portraits, and fashion & glamour, please visit my website at http://RussRobinsonPhotography.com

Questions?  Comments?  Please leave me a comment below, and click “Like” along the way!










Wednesday, June 30, 2010

Before & After, Episode 14 | WESLEY CHAPEL MATERNITY PHOTOGRAPHER

In continuing with this recent maternity kick I'm on, I'd like to show you yet another example of an image that was heavily manipulated to achieve the final effect.  While I'm a huge advocate of getting things right in-camera, sometimes knowing a thing or two about Photoshop can come in really handy.

One of the first things I noticed about this image when I pulled it into Lightroom was that the hand and flower weren't in the ideal position vertically on her belly.  When I was originally taking the shot, I told my subject to just let her her arm hang fairly loosely, which put her hand (and the flower) in a much lower position.  I thought it would look better in the final shot, but it turns out that I was wrong.

To move the hand & flower higher up on my subject's belly and  into a more visually appealing location, here's the procedure that I used:
  1. Duplicate the background layer
  2. Drop the opacity of this new layer down to around 20%
  3. Use the Move tool in conjunction with Free Transform to reposition the hand/flower in the new location
  4. Mask out everything but the hand/flower
  5. Go back to the background layer and clone out the original hand/flower
Aside from that, I performed some light "digital plastic surgery" to alter the shape of her belly, and of course I reduced (but not removed) some of the skin blemishes that I found to be rather distracting.  The background is nothing more than a lavender-to-white radial gradient, with the subject, hand, and flower masked out.  Please let me know if further detail would be helpful.

To see the before & after, just move your mouse pointer over the image for a few seconds until it changes. Then you can switch them back and forth as much as you like.

Maternity Pregnancy Photography
For further examples of my work, including high school senior pictures, baby & family portraits, and fashion & glamour, please visit my website at http://RussRobinsonPhotography.com









Sunday, June 27, 2010

Pic-A-Week, Episode 3 | NEW TAMPA MATERNITY PHOTOGRAPHER

Maternity photography can be a rather difficult thing to do well, because the focus generally needs to be on the baby bump, and there are really only so many ways that you can shoot it without being clichè. Of course you can choose to change the scenery by leaving the studio behind and heading outdoors, but it will probably make things rather difficult if your client wants more of an intimate portrait.

So fortunately for me, as I now begin my maternity portfolio in earnest, the "client" happens to be my beautiful wife. We are expecting our precious Ainsley Claire in August, so the time is perfect for me to jump into this new genre feet first. I have been looking at lots of other photographers' work over the past couple of months trying to get a little bit of inspiration, and this particular image was inspired by a shot from the great Sandy Puc'.

To achieve the lighting effect, I placed a beauty dish with a 10° gridspot behind and slightly to the right of my wife, who was laying on the floor. I had my camera mounted on a tripod, and the tripod had to have the center pole inverted in order for me to get the camera low enough to the ground to get the angle I wanted. I then focused on her belly, put the 10-second timer on, and ran over to quickly drop into position behind her. Fortunately it only took a few shots to get it right, as I was getting out of breath from all the running around!

The shot was later processed in Nik Silver Efex Pro, and then some additional dodging and burning was performed in Photoshop to [de]emphasize certain areas and really put on the finishing touches. I hope you enjoy looking at it as much as I enjoyed putting it together! If so, hook me up with a "Like" and a comment. Thanks ya'll! =)










Monday, June 21, 2010

Before & After, Episode 13 | NEW TAMPA SENIOR PICTURES

This shot comes from the same senior portrait session that I referenced in a previous post.  It's a typical example of the kind of fashion/glamour retouching that I normally do for my modeling clients, which includes:
  1. Skin smoothing (while still retaining texture)
  2. Removal of major blemishes
  3. Reduction of dark circles under eyes
  4. Eye & teeth whitening
  5. Removal of stray hairs
  6. Lip color enhancement
  7. Iris enhancement
  8. Tonal contrast boost (using luminosity, dodging & burning, and a few other techniques)
  9. Eyebrow cleanup/enhancement
  10. Minor facial reshaping
Obviously, this young lady was quite beautiful to begin with, and by most folks' standards she didn't really need to be "enhanced".  However, to be a successful commercial photographer these days it's an absolute MUST to achieve a mastery of the latest high-end beauty retouching techniques.  So I give all of my fashion, glamour, and senior portrait clients the 5-star treatment to really accentuate their best features and make them look like they just stepped off the cover of Cosmo.  It's relatively difficult to find photographers who have expertise in this area, so I continue to study, practice, and improve my craft constantly. 

To see the before & after, just move your mouse pointer over the image for a few seconds until it changes.  Then you can switch them back and forth as much as you like.

New Tampa Senior Pictures & Portraits

As always, I am more than happy to share my post techniques with anyone who is interested, and I'd be delighted if you'd click "Like" and share your thoughts in a comment below.  Thanks!








Wednesday, June 2, 2010

Pic-A-Week, Episode 2 | NEW TAMPA BABY PHOTOGRAPHER


This is a personal family shot that I captured over Memorial Day weekend.  I thought it was pretty cute when I first converted it to black & white, but based on the overwhelmingly positive response I've gotten on my Facebook fan page, I am now considering adding it to my professional portfolio as well.

I have to give props to my mother-in-law for assisting with the posing, because getting two energetic toddlers to pause for a sweet moment like this certainly takes more than just one person.  Plus, you have to worry about one or both of them falling off the dock, so there are some additional safety concerns as well.

I'm always my own worst critic, so when I look at this shot I still wish my nephew's head was turned a little bit more toward my daughter.  I also wonder if perhaps a slightly shallower depth-of-field might have produced a more pleasing result.  But in the end I think it still works pretty well, and I'm sure I'll be making a print or two from it.

So what are your thoughts?  Do you think I'm being overly critical with my assessment of this shot's weaknesses?  Are there other areas where you can see room for improvement?  Would more of a sepia tone work better?  Please sound off below.








Tuesday, June 1, 2010

An Exercise In Digital Compositing | WESLEY CHAPEL BAND PROMO PHOTOGRAPHER

What do you do if you've been asked to put together a promo shot for a band consisting of 4 members, and your studio space isn't quite big enough to pull it off?  Freak out and tell them you just can't do it?  Of course not......Photoshop to the rescue!

Not only does this method save you the hassle of trying to squeeze 4 people into a space that was really designed for a single model, but it also affords you quite a bit of flexibility in terms of shot selection.  In other words, you can mix and match the best individual shots to your heart's content in order to come up with the best overall composite.  So you basically don't have to worry about capturing good facial expressions on all 4 faces in a single frame.

Here are the 4 original SOOC shots:



Using Photoshop CS5's new masking tools, extracting a subject from a solid-color background has never been easier.  You just draw a rough selection around the subject with the Lasso tool, add a mask, and then use the Refine Edge dialog to decontaminate the excess color (in this case, white).  Then just take the individual shots that you want to composite together and drop them onto a large white canvas in Photoshop.

One last thing I had to do in this case was use the Free Transform tool to adjust each band member's size relative to the others.  In order to figure out who was taller than who in real life, I had to go back to a previous shot that I had done of this same band.  Of course I could have saved myself quite a bit of time by simply using a tripod and shooting each person from the exact same position and angle, but I'll just have to take that as a "note to self" for next time.  Anyway, here's the final composite:


Ever use this technique yourself?  Plan to use it in the future?  Please tell me about it in a comment below, and click "like" along the way!  :-)










Tuesday, May 25, 2010

Pic-A-Week, Episode 1 | NEW TAMPA SENIOR PORTRAIT PHOTOGRAPHER

Hello, loyal readers! Obviously I've been WAY delinquent in keeping up with my blog over the past month, so here's what I'm gonna do.....basically, I want to implement a few new ideas that will help me to establish a more regular posting schedule so that you guys can better stay in the loop with what I'm working on. One of these ideas is a "Pic-A-Week" concept that I gleaned from Richard Arsenault's blog. Rich has got some fantastic nature shots, so if you're into that sort of thing, then I recommend you take a peek at his work.

Anyway, for Episode 1 I'm gonna kick things off with an image that I shot a couple of weekends ago. Believe it or not, this was actually my very first high school senior session. Although I've had the pleasure of working with a good number of fashion/glamour clients thus far in my photographic journey, none of them have been seniors (or even high school-aged, for that matter). I consider senior portraits to be a natural extension of fashion & glamour, so it only makes sense that I would expand into this market eventually.

This image was shot on a white seamless paper backdrop, and all the other colors and embellishments that you see were added in post. If you'd like a more detailed description of how I accomplished this, please just let me know below, and I'd be happy to share my techniques with you. Otherwise, please leave me a comment below with your thoughts, and help me spread the word by clicking "Like" as well.  Thanks ya'll!

For more examples of my fashion, glamour, and beauty work, please visit my portfolio website at http://RussRobinsonPhotography.com.  









Friday, April 16, 2010

Before & After, Episode 12 | NEW TAMPA MUSIC PROMO PHOTOGRAPHER

For this episode I'm going to show you what I consider to be probably one of the best examples of Photoshop retouching in my entire portfolio. This shot's got it all― from color correction, barrel distortion, tons of dodging and burning, compositing― you name it. I basically had to throw the kitchen sink at this one, because I wanted to absolutely knock it out of the park and give this band some proper representation for the awesome music they create. Here's the before & after image (hold your mouse cursor over it for 3-4 seconds to see the difference):



To the right is a screenshot of my Layers pallette in Photoshop.  Actually, this still doesn't even show several more layers that I flattened beforehand, and several other minor adjustments that I have made since, but it gives you a general idea of the kind of work that goes into a shot like this.  I would guess that I logged about 10 total hours on this one, which is much more than my images usually require.

  1. As you look through my pallette, working from the bottom, you will see that the first thing I did was use a B&W adjustment layer for some subtle contrast (simply change the blend mode to Soft Light).
  2. I then used a simple "defog" action that I wrote to add a little bit of midtone contrast.  
  3. I forget what I did in the next layer, but above that you'll see that I made use of a Photoshop plugin called Imagenomics Portraiture to clean up their faces a little bit.  
  4. The barrel distortion layer fixed the "lean" of my buildings so that they stood straight up (check the before & after image again to see the change a little better).  
  5. I later desaturated the image slightly using another B&W adjustment layer, and then dropped in a new sky.  
  6. The sky was too warm to match the lighting in the scene, so I cooled it off with a Photo Filter.
  7. Next I made use of yet another plugin, called Topaz Adjust.  I absolutely love this plugin for adding local contrast and a variety of other effects.
  8. Some other minor adjustments were made next-- a High Pass layer for some contrast and selective sharpening, and a screen layer with a mask to selectively brighten a couple of the band members' faces.
  9. Then some dodging and burning for selective contrast
  10. A Hue/Sat layer to take some of the redness and saturation out out the guitarist's face (I actually took his whole body from a completely different photo (lots of compositing going on for this shot)
  11. I then had to work on the sky with some blur to remove noise
  12. Next I ran my defog action again, but masked out everything but the buildings in the background.
  13. Lastly (but not really, since there were other steps later), I did some more dodging and burning.
If you have any questions about any of the steps above, or would like further explanation/clarification on anything, please leave me a comment.  Otherwise, if you just wanna give me some feedback-- good, bad, or indifferent, please do so.  As I mentioned before, I absolutely LOVE hearing your comments!








About Me

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Tampa, FL, United States
I'm a commercial photographer in Tampa, FL specializing in band & musician promos, CD covers, press kits, posters, and the like. Please feel free to check out my website/blog using the link below, and give me a shout if I can be of service to you!

http://TampaBandPhotos.com

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